Make Your Website URL Keyword Rich, 1 of 25 SEO Tips
November 3rd, 2008
The URL you choose for your website will significantly affect your Google rankings.
Think about phrases people would search to find your service. If you are a florist in Boston, people might search “boston florist” and you want to be the owner of the url bostonflorist.com. If you have a drivers education company in Stamford, Connecticut, a popular search will be drivers ed in stamford, ct, so register DriversEdStamford.com. If you need help brianstorming keywords, use the keyword suggestion tool from wordtracker.
The results of keyword driven URLs are clear, here are some prime examples:
In all these instances (and these are just a small few) at least 8 out of the top 10 results have one of the keywords in their URL.
Of course your content has to support the keywords in your URL, and you need links to your site if you want to surface to the top of search terms.
A reasonable question you may have is why does Google care about website URLs?
Simply put, Google wants to know how commited you are to the keywords from your site. That’s why they look at HTML headers and title tags of pages. Your URL is the ultimate commitment your site can make to certain keywords, and Google gives you credit for it.
I am implementing this concept for a few of my clients, and I will post the results in the upcoming months on my blog. Stay tuned!
[...] determined by how dedicated you are to a search term. Prime ways to show strong relevancy are your domain name, how often keywords are included in your content, and title [...]
i bookmarked it and will be back to check it out some more later ..